Loftie Clock
The smart clock for better sleep—without the distractions.
Part alarm clock, part wellness upgrade, part “how do I feel this good in the morning?”
Finally, a device that makes unplugging feel easy. Designed to help you wind down, sleep deeper, and wake up refreshed.
FAQs
The Loftie Clock helps you wind down and sleep deeply with calming sounds and an expansive wellness library. Its gentle, science-backed two-phase alarm wakes you naturally, so you start your day refreshed and calm
You’ll receive the Loftie Clock, a USB-C cable, and a wall plug.
The Clock comes equipped with a gentle two-phase alarm, customizable settings, white noise and nature sounds, wellness content, Bluetooth speaker, nightlight, blackout mode and offline functionality.
You'll need to use the app for the initial setup. After that, it is entirely up to you! All the features available on the app are accessible on the clock as well. The app is available for both iPhone and Android devices.
The Loftie Clock requires Wi-Fi for initial setup and software updates. Once the clock is updated and shows the correct time, you can enable No Wi-Fi Mode to enjoy full functionality without a Wi-Fi connection.
Yes. The Loftie Clock does have a back-up battery, but it should stay plugged in. If unplugged, the Loftie Clock's battery range lasts around 5-7 hours.
Loftie comes with a wall plug and a cloth-wrapped USB-C cable - extra subtle, no plastic-y feel.
You don’t need Loftie Rest to use the Loftie Clock — it works perfectly on its own! The clock comes preloaded with 100+ original audio tracks, including white noises, nature sounds, wellness tracks, classical music, and more — all accessible without the app.
Loftie Rest unlocks additional content such as bedtime stories, guided visualizations, and meditations. With our Magic AI Storymaker, you can enjoy personalized, on-demand audio experiences.
The Loftie Clock is not a sunrise alarm. However, the night light of the clock can be set to turn on with your alarms. If you're interested in a sunrise alarm, check out the Loftie Lamp for a light based wake up.
Both the brightness and volume can be adjusted, from almost nothing to quite loud and bright.
The Clock display has complete black-out mode with no light leakage, for a completely dark sleeping space.
Yes—the clock comes preloaded with calming soundscapes, meditations, and wellness tracks, all at no extra cost.
Want more? Get Loftie Rest for exclusive series, fresh monthly drops, and our full premium audio library.
Lofties at Home
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Wake Up Naturally
The first of its kind, the Loftie Clock offers a two-phase alarm: A gentle wake-up alarm, followed by a louder get-up alarm to support the body’s natural waking process.
Wind Downs Made Easy
The Bed Signal gently reminds you to wind down at a consistent time every night.
Routine sound tracks, like meditations and nature sounds, then cue to your body for sleep.
Make Space for Rest
Custom app blocking helps you disconnect before bed and ease into your mornings.
Build lasting habits that make it easy to remove your phone from your bedroom and get your best sleep.
100+ Sleep Sounds
Our library of science-backed sleep sounds help calm your brain and get you to sleep faster. Listen anytime on your Loftie Clock and App.
Control it your way
With soft-touch buttons on top and a large dimmable display, you can easily control all features directly on the clock.
Or use the app for everything — it’s up to you.
Why Red?
Studies show that evening red light exposure enhances sleep architecture, including longer REM and deep sleep cycles, while also boosting our body’s natural production of melatonin. (Zhou et al., 2023)
Reset with Red
Red Mode: Enable Red Mode on any Loftie Clock to turn the clock’s face red. Easily switch between day and red modes in the settings menu of your Clock.
Red Shell: Shop our Red Shell clock for a completely red clock face and nightlight—no mode switching required.
Designed with doctors
Dr. Fiona Gispen, Loftie Advisor
"We really thought about it in three parts and we've built our clock to help with all three. First is what you do before bed. Second is quality of your sleep itself. And then third the process of waking up."
"Whether it’s the night-light, the snooze button, or the sound of the alarm tones, every detail feels like it’s been refined to reinforce a state of calm."
"Waking up doesn't have to be stressful. It might just be that you're in need of an alarm clock that doesn't startle you awake."
"On top of one of the best wake-up experiences we tested, the Loftie can help you fall asleep too."
"The two-phase alarm starts off gently to ease you awake—it's less aggressive than the one that's on your phone."