Loftie Clock

4.8
Rated 4.8 out of 5 stars
1,608 Reviews

The smart clock for better sleep—without the distractions.

$169.99
Save
Classic Colors:
Limited Edition:
Free worldwide shipping 1 year warranty 30 night trial 24 hour support

Part alarm clock, part wellness upgrade, part “how do I feel this good in the morning?”

Finally, a device that makes unplugging feel easy. Designed to help you wind down, sleep deeper, and wake up refreshed.

 

  • Customizable, Two-Phase Alarm
  • BedSignal Bedtime Reminders
  • Science-Backed Sleep Sounds
  • Updatable Wellness Tracks
  • Bluetooth Speaker Compatibility
  • Adjustable Nightlight
  • Red Mode
  • Sleep Timer & Blackout Mode
  • 5 Hour Back Up Battery
  • No Wifi Mode
  • 6.5” W x 2.75” D x 2.75” H
  • 1.8 pounds
  • Polycarbonate shell
  • Steel top grill
  • Lithium ion battery
  • USB-C cable and power adapter
  • 2.4 GHz WiFi connection required

Three tools that help you cut screen time

  1. Rest: a scheduled app blocker built around you
  2. Focus Card: blocks distractions with a physical tap
  3. Drift: automatically blocks apps the moment you're in range

Try it free for 30 days — then $5.99/month or $49.99/year.

Our Signature Two-Phase Alarm

Phase 1: Wake Up

Gently lulls you out of sleep with soft sounds, automatically fading after 30 seconds

Paradise

Serene

Fountain

Phase 2: Get Up

Fully wakes you 3, 6, or 9 minutes later with a calm, continuous melody

Dawn

Radiance

Beginning

A Sleep Solution Built For Real Life

Fall asleep without your phone

Light and sound cues signal your body it’s time to rest—no willpower or discipline required.

Stay asleep without disruption

Smart features help block unwanted light and sound that can disrupt your sleep quality and wake you up.

Wake up with clarity and ease

Our two-phase alarm mimics your body’s rhythm for a natural wake-up. Morning audio supports movement, intention, and real presence.

More Than Just An Alarm Clock

Better sleep starts when your phone stays out of the bedroom. The Loftie Clock brings you all the features you need - without the screentime distractions that steal your rest.

Not Just Smarter — Actually Better For Your Brain

Built with behavioral scientists, not just engineers

Designed to replace habits, not add more noise

Trusted by thousands to reset their relationship with rest

Our Team of Doctors & Wellness Experts

Dr. Fiona Gispen

Medical Advisor

Nina Hersher

Nina Hersher

Digital Wellness Expert

Dr. Poonam Desai

Longevity Advisor

Dr. Amit Shetty

Sleep Advisor

Sleep-Friendly by Design

Two-Phase Alarm

Two-Phase Alarm

Wake up gradually with a soft first chime, followed by a gentle second tone—no harsh jolts.

Bedtime Light

Bedtime Light

A warm, dimmable glow cues your brain it’s time to wind down—like a sunset, but on your nightstand.

No Phone at 2AM

No Phone at 2AM

Check the time in the middle of the night without getting pulled into texts or distractions.

Built-In Sleep Sounds

Built-In Sleep Sounds

Choose from white noise, nature, chimes, or bedtime stories—all built into the clock.

Bluetooth Speaker

Bluetooth Speaker

Stream music, a podcast, or meditation audio from your phone anytime.

Designed for Nightstand Living

Designed for Nightstand Living

Sleek, sculptural, and built to support real rest—no apps required.

How Loftie Clock Compares

Loftie Clock Hatch Phone Alarm
Wakes you up gently
Two Phase Alarm
On device display 
No wifi mode
Bluetooth speaker 
All controls on device
+100 Sounds & tracks included

FAQs

The Loftie Clock helps you wind down and sleep deeply with calming sounds and an expansive wellness library. Its gentle, science-backed two-phase alarm wakes you naturally, so you start your day refreshed and calm

You’ll receive the Loftie Clock, a USB-C cable, and a wall plug.

The Clock comes equipped with a gentle two-phase alarm, customizable settings, white noise and nature sounds, wellness content, Bluetooth speaker, nightlight, blackout mode and offline functionality.

You'll need to use the app for the initial setup. After that, it is entirely up to you! All the features available on the app are accessible on the clock as well. The app is available for both iPhone and Android devices.

The Loftie Clock requires Wi-Fi for initial setup and software updates. Once the clock is updated and shows the correct time, you can enable No Wi-Fi Mode to enjoy full functionality without a Wi-Fi connection.

Yes. The Loftie Clock does have a back-up battery, but it should stay plugged in. If unplugged, the Loftie Clock's battery range lasts around 5-7 hours.

Loftie comes with a wall plug and a cloth-wrapped USB-C cable - extra subtle, no plastic-y feel.

No, you do not need a subscription to use the Loftie Clock. The clock comes preloaded with 100+ original audio tracks, including white noises, nature sounds, wellness tracks, classical music, and more — all accessible without the app.

We do offer Loftie Rest which is an add-on, app based product which unlocks personal AI sleep coaching, daily sleep lesons, app blocking for better screentime habits, custom wind down routines and so much more! Learn more here.

The Loftie Clock is not a sunrise alarm. However, the night light of the clock can be set to turn on with your alarms. If you're interested in a sunrise alarm, check out the Loftie Lamp for a light based wake up.

Both the brightness and volume can be adjusted, from almost nothing to quite loud and bright.

The Clock display has complete black-out mode with no light leakage, for a completely dark sleeping space.

All U.S. based customers have 30 days from delivery to return or exchange any order placed on our website for free. All parts, including accessories, must be in like-new condition and returns should be sent back in the original packaging. All holiday returns will be accepted through January 31st.

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4.8
Rated 4.8 out of 5 stars
Based on 1,608 reviews
Total 5 star reviews: 1.3k Total 4 star reviews: 213 Total 3 star reviews: 26 Total 2 star reviews: 6 Total 1 star reviews: 20
97%would recommend these products
Slide 1 selected
1,608 reviews
  • A
    Aletha
    Verified Reviewer
    Reviewing
    Loftie Clock
    I recommend this product
    Rated 5 out of 5 stars
    4 months ago
    Absolutely love this clock

    I’ve been using Loftie for several years. It’s changed how I wake in the morning. Love the sleep sounds and maskers. The two phase alarm is genius. And the bedtime reminder is fabulous. The only downside is the inability to change the wake tones for different alarms. I have two, one for weekends and one for weekdays. My brain associates sounds for different days Weekday sounds I know to get up for work. Weekend sounds I can slap the snooze a couple times.

    Other than that this clock is perfection. Love it so much I’ve bought three!

  • SS
    Shelby S.
    Verified Buyer
    Reviewing
    Loftie Clock
    I recommend this product
    Rated 4 out of 5 stars
    5 months ago
    Great alarm clock

    I was looking for a new alarm clock to integrate without having lots of EMF and more natural way to wake and sleep. I like that is has a red color so it's not so bright and it has multiple sounds to listen to. I integrated it with the rest app. The app and clock haven't been integrating consistently which is frustrating. I think i would have liked the Hatch Alarm better with the light that gets slowly brighter as this just has sound and minimal light which i think would have been better. I like the sound features and the story telling. Overall i do like it but i find it annoying to pay for the rest separately

  • DH
    Delphine H.
    Verified Buyer
    Reviewing
    Loftie Clock
    I recommend this product
    Rated 5 out of 5 stars
    5 months ago
    Très satisfaite

    Je suis vraiment ravi(e) de mon réveil Loftie ! Il est silencieux, facile à utiliser et surtout très agréable au quotidien.

    L’interface est simple et intuitive, on règle l’heure et l’alarme en quelques secondes.

    Le design est sobre et élégant, il s’intègre parfaitement à ma chambre.

    En résumé : un excellent réveil, pratique et bien pensé, que je recommande sans hésiter !

  • VB
    Verified B.
    Verified Buyer
    Reviewing
    Loftie Clock
    I recommend this product
    Rated 5 out of 5 stars
    8 months ago
    Amazing, fantastic, soothing

    Love everything about this clock. I used to go to sleep so late and wake up so annoyed, which is not a good way to start your day may I add. I started using Loftie and now I wake up so peaceful and I sleep with grey noice which is fantastic together with all the other sounds. I also look forward to getting the membership so I can start listening to stories and meditations.

  • VB
    Verified B.
    Reviewing
    Loftie Clock
    I recommend this product
    Rated 5 out of 5 stars
    8 months ago
    A Game-Changer for My Sleep Routine 😴💗

    I’ve been using the Loftie Clock for the last month, and it’s already made a big difference in my sleep routine. The design is clean and minimal, and the interface is easy to use without feeling like another screen to manage.

    One of the things I appreciate most is that it works perfectly in WiFi-off mode. Since I’m on university WiFi, which doesn’t support many smart devices, I’ve been using Loftie offline, and it still does everything I need. The two-phase alarm, nightlight, and calming soundscapes all function smoothly without an internet connection.

    The gentle alarms are a huge improvement over my phone, and having relaxing sounds to fall asleep to helps me wind down without the temptation of late-night scrolling. It’s helped me create a healthier and more intentional bedtime routine.

    Highly recommend for anyone looking to improve their sleep setup, especially if you’re in a place with limited WiFi access like a dorm or campus housing. 💗

Rest, Relax, and Recharge with Loftie Rest

Loftie+ Content Library

Listen to your Loftie audio anywhere, anytime with the Loftie app. Regular releases expand the library with classic books, meditations, educational pieces, poetry, ASMR, exclusive partnerships, and more.

Storymaker

Create personalized audio content to include 
your name and favorite things. Make as many as 
you wish. Every track you make saves in your app 
and clock so you can listen again.

Wind Down Routines

Create a consistent routine by customizing 
and automating your favorite Loftie tracks
to play before bed. When you want and for 
however long you want.

Rest

Ditch the doomscroll! Rest is a four part sequence of app blocking designed to help reduce screen 
time at the start and end of your day, allowing your brain and body to transition into and out of sleep.

Night School and Sleep Coach

A six-part sleep course rooted in science that provides you education and bitesized lifestyle changes for better rest and an AI-powered coach to support your on your journey to better sleep.

Loftie+ Content Library

Listen to your Loftie audio anywhere, anytime with the Loftie app. Regular releases expand the library with classic books, meditations, educational pieces, poetry, ASMR, exclusive partnerships, and more.

Storymaker

Create personalized audio content to include 
your name and favorite things. Make as many as 
you wish. Every track you make saves in your app 
and clock so you can listen again.

Wind Down Routines

Create a consistent routine by customizing 
and automating your favorite Loftie tracks
to play before bed. When you want and for 
however long you want.

Rest

Ditch the doomscroll! Rest is a four part sequence of app blocking designed to help reduce screen 
time at the start and end of your day, allowing your brain and body to transition into and out of sleep.

Night School and Sleep Coach

A six-part sleep course rooted in science that provides you education and bitesized lifestyle changes for better rest and an AI-powered coach to support your on your journey to better sleep.

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